Flexibility
Different clients have different needs and look for different types of input, depending on their own capabilities. Using the experience and versatility of its consultants, Berkeley will always tailor to the particular circumstances - both in the roles it takes and in the approach. The only thing to focus on is what is right and will work best for the client circumstances.
Collaboration
Whatever the approach, the style is highly collaborative. Whether involved in strategy or delivery, Berkeley will always work directly with client staff to address the issues, typically deploying just one or two consultants to complement existing know-how and skills. Sometimes other third parties may be involved as well. The key is that the client remains closely engaged throughout and fully in control, and is able to maximise the opportunities for skills transfer.
Right results
Decisions are rarely straightforward, yet their implications can be far-reaching. In supporting decision-making Berkeley sets great store on rigour of thinking – in understanding strategic rationale, in assessing the options, and in ensuring the chosen way forward has been thoroughly thought through in terms of practical impact and resource implications. Where choices are difficult, Berkeley is not afraid to table unpopular or controversial views and conclusions to make sure their clients get the right result.
Sustained success
Too often the result of a consultancy exercise is a set of recommendations that merely gathers dust. Berkeley's focus is always to make change happen, and stick. Hence the emphasis on ensuring that practical implications are understood and that the teams are in place with the conviction and capability to carry the work forward. And just as important, in reaching the conclusions, is to give the opportunity for management to explore and make the choices for themselves. That way they feel strong ownership of the direction set and the underlying thinking. In short, Berkeley consultants pay great attention to building trust and support through the whole community to be affected by change, to minimise resistance and ensure that the desired outcomes really can be delivered and sustained.